Lakshmi Devan

Lakshmi Devan

Lakshmi Devan

Senior Manager Content at Builder.ai

Lakshmi is a communications professional with over 6 years of experience across industries- from digital media and fashion to health and technology. She specialised in Integrated Marketing and Communications cum laude, and naturally, can work her magic best when handling public relations, marketing and editorial content and communication. Most people find her moderately introverted, conspicuously sassy, significantly energetic, and massively dog-loving.

Helping small businesses rebuild & recover: a chat with our CEO, Sachin Dev Duggal

Helping small businesses rebuild & recover: a chat with our CEO, Sachin Dev Duggal

Our free ‘digital starter kit’ programme is intended to give retailers and restaurants in the UK and India the opportunity to launch their own app and/or website for free, thus enabling them to generate more sales and get back on their feet financially.

How a DTC (direct-to-consumer) selling approach can benefit retailers during COVID-19

How a DTC (direct-to-consumer) selling approach can benefit retailers during COVID-19

In the last year alone, direct selling channels, both e-commerce and social commerce, have exploded in locked-down countries where they enable enterprises to interact directly with their final customers, rather than work with third parties.

The 6 biggest mistakes retailers make when building an app - and how to avoid them

The 6 biggest mistakes retailers make when building an app - and how to avoid them

What's a fast way to stay relevant, foster customer trust and rack up a decent revenue?

The 5 most important priorities retail CIOs should focus on in 2021

The 5 most important priorities retail CIOs should focus on in 2021

While the events of 2020 threw everyone for a loop, retail businesses can expect the same level of rapid change in 2021.

Why low-code platforms can be a COVID-19 silver lining for small businesses

Why low-code platforms can be a COVID-19 silver lining for small businesses

Can low-code help small businesses be future-ready during and after the COVID-19 crisis?

What's really holding small businesses back from digital success? Hint: it's not budget.

What's really holding small businesses back from digital success? Hint: it's not budget.

The future was always going to be digital and there’s no denying it. All that’s changed is the pace at which businesses saw themselves pivoting to this new frontier...needing to digitize overnight to serve customers.

Lakshmi Devan

· 6 minute read
5 digital business strategies every company should implement right now

5 digital business strategies every company should implement right now

Let this year’s mantra be: Adapt, cement, evolve (ACE).

3 strategies to generate fresh business leads during a global crisis

3 strategies to generate fresh business leads during a global crisis

You’re probably missing significant opportunities to generate leads uninterruptedly through this time.

4 steps for increasing your app's user engagement and retention

4 steps for increasing your app's user engagement and retention

“Build something 100 people love, not something 1 million people kind of like.” - Brian Chesky

3 critical tasks new businesses should outsource

3 critical tasks new businesses should outsource

The hard truth is that if you want to maximise your resources and achieve growth, you will have to start strategically outsourcing tasks.

What's the Difference Among $1,000 vs $10,000 and $100,000 Apps

What's the Difference Among $1,000 vs $10,000 and $100,000 Apps

In this blog, we give you a detailed breakdown of the factors that determine the cost to develop a mobile app.

Is your business ready for 2021? Here's all you need to get a headstart.

Is your business ready for 2021? Here's all you need to get a headstart.

To help you get a sense of global marketing trends and give you a headstart, we bring you 4 predictions on trends that will impact businesses in 2021, straight from our executive team.

The best design tools for mobile app designers

The best design tools for mobile app designers

Are you an app designer, a fan of mobile application design, or perhaps a curious mind exploring the world of mobile app UI/UX design? Well, here are the best mobile app design tools we recommend.

Why a mobile app development strategy is critical for success

Why a mobile app development strategy is critical for success

While digital transformation is available to individuals and businesses at the click of a button, starting out without a mobile app development strategy is like driving with blindfolds.

How progressive web apps impact your business

How progressive web apps impact your business

The Top 30 PWA Benchmarking Study evaluated businesses that chose progressive web apps across 7 industries. It was found that most companies observed positive effects after implementing PWAs -conversion rate growth, reduction in application weight, or an increase in the number of users.

Why now is the best time ever to start a business

Why now is the best time ever to start a business

Paradoxically, some of the biggest businesses across the world like General Motors, Burger King, CNN, Uber and Airbnb were founded during times of economic downturn in response to shifting market dynamics. Historical evidence would suggest that recessions and unstable periods present the best opportunities to start new companies.

How to create a successful customer experience strategy for your business

How to create a successful customer experience strategy for your business

Truth be told, every business in the world is a CX business. However, not all businesses succeed in hitting that sweet spot when it comes to customer experience.

5 reasons why your company needs a mobile application

5 reasons why your company needs a mobile application

As daily users, we all love apps. But more interestingly, do businesses love the value apps provide to them, too? What about businesses using outdated technologies who still haven’t invested in mobile application development yet? Let's find out.

Make your own salon app with Studio Store

Make your own salon app with Studio Store

Customers of today are impatient and privileged. Beating your competition and building a successful business would, therefore, mean fulfilling their demands instantly and efficiently. How do you do that?

Enterprise Mobile Application Development 101

Enterprise Mobile Application Development 101

Most market leaders today generate substantial value from technology innovations like enterprise mobile applications and making efforts to build a transformative culture. While those lagging behind in revenue are often not advanced on their digital journeys and failing to build a transformative culture.

How to build an app like Deliveroo

How to build an app like Deliveroo

Whether you own a restaurant and are looking to build your own restaurant app or are looking to invest to build an app like Deliveroo, we can tell you one thing: the timing couldn’t be better!

Top Smartphone Usage Statistics for Mobile Marketers in 2020

Top Smartphone Usage Statistics for Mobile Marketers in 2020

Here's the mobile statistics 2020 for marketers - a detailed infographic on demographics, smartphone usage and market size. Check the infographic now!

Up and Personal with the Wizard, Sachin Dev Duggal

Up and Personal with the Wizard, Sachin Dev Duggal

Some solid career advice, candid anecdotes and a nostalgic trip down the memory lane await you. Read on.

5 ways to determine if your product will win your customers over

5 ways to determine if your product will win your customers over

How does one measure an idea based on ROI when you haven’t yet launched? This is the art and science of business creation.

How to overcome the challenges of enterprise app development

How to overcome the challenges of enterprise app development

Today’s leaders understand that in order to thrive in this constantly changing world, brands must adapt quickly and invest in digital transformation.

Builder Live: The only virtual event your business needs to thrive

Builder Live: The only virtual event your business needs to thrive

We witnessed disruption across all industries globally by COVID-19, and the way many of us interacted with our customers overnight has stopped, changed or morphed.

You just launched, now what? A 25-step marketing checklist

You just launched, now what? A 25-step marketing checklist

Expert advice from everyone from Bill Gates to Oprah Winfrey

Why your pharmacy business needs a medicine delivery app

Why your pharmacy business needs a medicine delivery app

As a part of our ongoing industry series where we examine every industry’s need for digital transformation, let’s look at why it’s time for pharmacies to build medicine delivery apps for their businesses.

The first 3 steps for getting any idea off the ground

The first 3 steps for getting any idea off the ground

Not a tech insider? No worries. Let's get your company going.

Our latest feature, Intelligent Usage, brings more savings and flexibility to Builder Cloud

Our latest feature, Intelligent Usage, brings more savings and flexibility to Builder Cloud

We have truly been humbled to see the response and uptake Studio Store has seen and wanted to help our Builder Cloud customers too. We know better than anyone that at this time, every penny counts.

Recapping the Intelligent Usage webinar

Recapping the Intelligent Usage webinar

Our cloud customers saved over $4.5m last year, and thanks to IU, they are set to benefit from even more savings and flexibility this year. Here's how.

The 5 biggest app development myths debunked

The 5 biggest app development myths debunked

Today, we are going to look at the most common misconceptions around software development and how we address them with our solutions.

3 Fundamental Best Practices for Enterprise Security

3 Fundamental Best Practices for Enterprise Security

At the beginning of March this year, hackers attempted to break into the email accounts of World Health Organisation staff members. Around the same time, the Department of Health and Human Services (HHS) faced a security breach.

How to make a fitness app with Builder Studio

How to make a fitness app with Builder Studio

If you’re a business that has been delivering health and fitness services to customers in flesh and won’t mind turning the current setback into an opportunity by going digital, read this.

How to match your IT workloads to the right cloud

How to match your IT workloads to the right cloud

The answer to this question lies in understanding what kind of workload in the picture and what Builder Cloud can do for you.

4 ways to adapt to buyer behaviour [and optimise your digital presence] in 2020

4 ways to adapt to buyer behaviour [and optimise your digital presence] in 2020

This is your chance to reinvent and come out winning despite where the world stands at the end of 2020.

3 Enterprise Business Intelligence trends that can benefit your business

3 Enterprise Business Intelligence trends that can benefit your business

Your business is set to prosper when you work smart by keeping these industry trends in mind.

3 of the most important cloud computing trends of 2020

3 of the most important cloud computing trends of 2020

In the last few years, cloud computing has become a critical instrument in digital transformation and the deployment model of choice for businesses looking to revamp existing IT infrastructure.

Cloud wallet 101: How universities can use it to help students succeed

Cloud wallet 101: How universities can use it to help students succeed

Are you an administrator looking to improve your offerings? Learn how here.

3 reasons enterprises fail at digital adoption (and how you can succeed)

3 reasons enterprises fail at digital adoption (and how you can succeed)

Make the most of 2020 with a new digital project? Don't fall into these most common mistakes. Read how here.

5 powerful reasons why mobile apps convert higher than websites

5 powerful reasons why mobile apps convert higher than websites

Considering your next mobile project? See why we recommend an app.

Everything you ever wanted to know about how to create a retail app

Everything you ever wanted to know about how to create a retail app

Thinking of kicking off your e-commerce retail app? Here's how.

How the education industry can win 2020 with online learning

How the education industry can win 2020 with online learning

Education platform wanting to go digital? Here's how.

What 5G means for mobile development

What 5G means for mobile development

According to the technology market research professionals at Informa Tech, it’s estimated that the revenue-generating power of 5G will be $13.2 trillion worldwide by 2035.

How fast we can build your app

How fast we can build your app

Fifth generation wireless cellular technology, or 5G, promises 100

Tackling technical debt with Engineering Lead, Tooraj Helmi

Tackling technical debt with Engineering Lead, Tooraj Helmi

We spoke to Tooraj about the idea itself, his approach, and everything else audiences need to know.

Cloud migration made simple & cost-efficient with AWS

Cloud migration made simple & cost-efficient with AWS

Are you ready to accelerate your business? Read how here.

Everything your digital business needs to know about GDPR

Everything your digital business needs to know about GDPR

Curious how GDPR affects your online business or upcoming software project? Read on, Builders!

Here's how to build a successful MVP

Here's how to build a successful MVP

When done correctly, an MVP can give users a clear understanding what and how your product benefits their needs. Read on and avoid making common blunders.

How DevOps and AWS Cloud helps solve 3 major business problems

How DevOps and AWS Cloud helps solve 3 major business problems

Could transitioning to the cloud help solve problems? See how here

Sylvester Stallone joins Builder.ai at Cannes 2019

Sylvester Stallone joins Builder.ai at Cannes 2019

We didn't just attend Cannes 2019, we attended in signature Builder style.

Say Hi to Builder.ai

Say Hi to Builder.ai

Did you know we recently re-branded? Learn more here.

Lakshmi Devan

· 6 minute read
How to make your project,

How to make your project, "Wow!" with business model canvas

Whether you’re starting a new business or giving your existing business model a second look, it’s imperative to have a clear vision of where you are and where you’re headed.

5 ways we guarantee security with AWS Cloud

5 ways we guarantee security with AWS Cloud

Cloud security is always our #1 priority. Read how here.

4 secrets to a successful product launch

4 secrets to a successful product launch

Every Builder has their day...it's time to go live. Let's launch!

Understanding the differences in Managed Services providers

Understanding the differences in Managed Services providers

AWS vs. an on-premise environment...which is better?