Continue to main
  • Products
    Build software
    Builder Studio TM
    Build any software you can imagine simply and cost effectively, thanks to AI.
    Studio Store TM
    Getting started online? On a budget? Introducing templated & ready-to-go apps.
    Builder Now TM
    Our free online prototyping tool helps you bring your idea to life and share it with the world.
    Studio Rapid TM
    The perfect tool for when you need an MVP, fast.
    Hosting
    Builder Cloud
    Only pay what you use with your complete hosting solution.
    Support
    Builder Care
    Support, updates and fixes taken care of by us to keep your software running smoothly.
  • Solutions for
    Business
    Entrepreneurs
    Make your dream a reality - fully flexible apps built for you, plus you own the code.
    SMBs
    Moving your business online? Trying to scale up? Get on-budget, tailor-made software.
    Enterprise
    Take pressure off your team - get a guaranteed price and a fixed timeline.
    Industries

    View all

    > Retail & e-commerce
    > Financial Services
    > Healthcare
    > Construction
    > Travel & Hospitality
    > Education
    > Media & Entertainment
  • Resources
    Case studies
    See what you could achieve with us by viewing Builder’s customer stories.
    Tools
    Generators, calculators and other tools that help you build your online business
    Guides
    Get expert advice on ways to start, run and market your online business.
    Blog
    Discover company news, industry trends and quick-fire business tips.
  • About us
  • Products
    Build software
    Builder Studio TM
    Build any software you can imagine simply and cost effectively, thanks to AI.
    Studio Store TM
    Getting started online? On a budget? Introducing templated & ready-to-go apps.
    Builder Now TM
    Our free online prototyping tool helps you bring your idea to life and share it with the world.
    Studio Rapid TM
    The perfect tool for when you need an MVP, fast.
    Hosting
    Builder Cloud
    Only pay what you use with your complete hosting solution.
    Support
    Builder Care
    Support, updates and fixes taken care of by us to keep your software running smoothly.
  • Solutions for
    Business
    Entrepreneurs
    Make your dream a reality - fully flexible apps built for you, plus you own the code.
    SMBs
    Moving your business online? Trying to scale up? Get on-budget, tailor-made software.
    Enterprise
    Take pressure off your team - get a guaranteed price and a fixed timeline.
    Industries

    View all

    > Retail & e-commerce
    > Financial Services
    > Healthcare
    > Construction
    > Travel & Hospitality
    > Education
    > Media & Entertainment
  • Resources
    Case studies
    See what you could achieve with us by viewing Builder’s customer stories.
    Tools
    Generators, calculators and other tools that help you build your online business
    Guides
    Get expert advice on ways to start, run and market your online business.
    Blog
    Discover company news, industry trends and quick-fire business tips.
  • About us
  • Pricing
  • Sign in
  • Get a free demo
< All posts
Marketing

5 Tech tools to boost sales for entrepreneurs

Get a jump on the competition with 5 of the best business tech solutions

Liam Collins
Head of Performance at Builder.ai®
July 5, 2022
Facebook
Twitter
LinkedIn

Start-ups globally increased in number by 6% in 2021*. As the start-up landscape becomes evermore crowded, building a business strategy that ensures you stand out from the competition is essential for success.

Selecting the right digital tech stack to support your outreach, marketing, customer success and brand will help you scale and grow in no time. And it doesn’t have to break the bank. 

There’s a wide selection of affordable tech solutions for every business and every budget. Here are our top picks: 

#1 Email marketing - HubSpot

Email marketing is a simple and effective method of communicating with prospects and customers.

HubSpot’s easy-to-navigate interface is ideal for quick email creation, while the dashboards help to visualise and track engagement. 

Hubspot also offers mobile marketing via push notifications, and SMS, which means you can create seamless journeys from your communications straight to your store’s specific pages and collect data to optimise future campaigns.

#2 Customer communication software - Front 

86% of people would return to a brand that provides good customer service.

If you don’t provide prompt, clear and empathetic service to your customers - your competition will.

Gaining customers is only half the battle. Securing loyalty and longevity is the ongoing challenge. One of the best ways to do this is making it easy for customers to contact you. Front’s customer live chat functionality, for example, helps you give rapid responses to customer queries.

Front’s live chat option also saves time with layered responses. You can provide automated replies to the most common queries and an option to have a conversation if needed.

You can also delve into customer data to  create more automated responses as you learn more about your customers’ needs.

#3 - Social media management - Falcon

More than 50% of revenue across 14 major sectors was generated by social media sales last year.

With Facebook, LinkedIn, Twitter and Instagram offering the potential to gain billions of customers, Falcon can help you schedule content in advance, monitor responses and track success and trends.

Falcon allows you to manage your social community easier with a singular inbox and includes social listening to gauge how your brand is perceived, as well as your competitor brands. You can keep track of 12 months of data and engagements and build audience profile cards, clearly focused on your target demographic.

Scheduling and automating social content saves you time to focus on your core business - and your customers will benefit from timely responses and regular posts.

#4 - Online design and publishing - Canva

Consumers are 60% more likely to make contact with a brand that shows an image in its search results listing.

Canva allows you to summon your inner Picasso. You can design everything from webinars, logos, posters, videos, t-shirts and even professional infographics. There’s no limit on what you can design, aside from your own imagination. 

Canva also offers guidance on the myriad of design tools you can use, so it won’t take long before you’re comfortably creating visuals to accompany all your social posts and  presentations.

You can get started on a free plan, which provides a limited selection of templates, or opt for the very reasonably price paid plans which remove all limitations.

#5 - Search engine optimisation (SEO) - Ahref 

75% of online users never scroll past the first page of search results.

An Ahrefs account lets you generate keywords to help improve your website’s search engine rankings and increase traffic - for free! It also provides a free site health check to identify areas for improvement. 

You can also check on your competition, learn tips from industry leaders and use paid options to explore further website fixes and performance boosts.

What’s next?

These five tools are a great starting point for growing your audience, managing customer relationships and raising your brand profile. The natural next step is to add new audience sectors and increase revenue. You need an app for that! 

According to Forbes, mobile commerce is set to grow by 68% in 2022 and Statista tells us that $935 billion will be generated in revenue from apps by 2023. Builder.ai can help build an app for your business quickly and cost effectively - you don’t even need to know code or speak tech. Find out how to get started here.

*Stat provided by UHY Chartered Accountants

Found it useful? Share it on:
Facebook
Twitter
LinkedIn
Liam Collins
Head of Performance at Builder.ai®
Liam Collins is the Head of Performance at Builder.ai® where he accelerates growth with his innovative approach to marketing strategies, budgets and team management. Liam has 10 years industry experience and a BA in Creative Writing from the University of Greenwich.
View all posts from
Liam Collins
Arrow right

Related case studies

Builder Studio
Pepsi
Pepsi

Innovation at the edge of this enterprise eventually led to huge tangible improvements in costs and time efficiencies.

View case study
Arrow right
Builder Studio
Siam Makro
Siam Makro

Siam Makro are growing fast, but their SaaS solution couldn’t scale with them. We helped them build a new order management system tailored to their business needs – over 5 years it came in at 1.67% of the previous cost.

View case study
Arrow right
Builder Studio
Moodit
Moodit

Psychiatrist (and entrepreneur) Dr Hassan Yasin created an exercise app for mental health. His app lets people share how they feel in a really simple way and our intelligent algorithm helps them improve their mood by “Crowdsourcing positivity”.

View case study
Arrow right
View more

Subscribe to our newsletter

Sign up to our newsletter to get monthly updates on new posts, discounted tickets for our events and possibly some candies, too.

Blog newsletter subscribe image
Builder.ai logo
Software as easy as ordering pizza
Try it for free
Right circle
Builder Studio app building illustration
Builder.ai logo
Facebook Logo
Facebook
Twitter Logo
Twitter
LinkedIn logo
LinkedIn
YouTube logo
YouTube
Instagram logo
Instagram
Products
Builder Studio
Builder Care
Builder Cloud
Studio Rapid
Resources
App Builder
Website Builder
Guides
Case studies
DevOps
Company
About us
Careers
Partners
Reach us
Blog
Press
Contact us
Builder.ai®, 6th Floor, North West House, 119 Marylebone Rd, London NW1 5PU.
Copyright © 2022 Engineer.ai Corp. All rights reserved.
Terms | Privacy | CCPA | Cookie Policy | Cookie Settings | Legal and Compliance
CogX awards budge
CogX awards budge
trustpilot reviews
close icon

Get a free demo