Thailand
Enterprise
Retail
Increase efficiencies
Siam Makro are growing fast, but their SaaS solution couldn’t scale with them. We helped them build a new order management system tailored to their business needs – over 5 years it came in at 1.67% of the previous cost.
Thailand
Enterprise
Retail
Increase efficiencies
The previous order management system (OMS) couldn’t keep up with the rate Southeast Asia’s largest cash & carry was growing. They needed software that could scale and run smoothly with them as they onboarded more customers.
A new, purpose-built OMS that minimises manual intervention and helps Siam Makro manage B2B orders from multiple sources (ecommerce website or Lazada) across multiple geographies (Thailand, Cambodia, India, China, and more).
Builder Studio
Lazada
22 features
24 weeks
With over 30 years of experience in the retail industry, Siam Makro has earned its spot as Southeast Asia’s largest cash & carry. They supply quality products and services at an affordable price. It’s made them the go-to choice for food retailers, grocery stores, the hospitality industry and more.
Siam Makro’s previous OMS ran on a very niche technology, IBM Sterling. It required a lengthy onboarding process and was not user friendly. Any necessary changes were slow and required significant coordination with third-party vendors. Siam Marko approached Builder.ai to modernise the OMS making it user friendly, scalable, secure and easy to update.
Beginning in Thailand, they scaled their business to 137 stores and are now worth over $9bn. Their current focus is on expanding their reach across Asia. The legacy OMS was complicated and made the onboarding process extremely resource intensive. They trusted our teams at Builder.ai to make an OMS that could grow alongside them.
Our teams quickly assessed Siam Makro’s current solution, release cycle and business goals through workshops with the development team.
From a technical perspective, it had to follow industry best practices in security, automation and intelligent deployment – all while being able to grow alongside their business. We successfully replaced Siam Makro’s legacy order management systems with a cost-effective, reliable solution running on AWS. Specifically:
Software as easy as ordering pizza
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