Top business ideas for women entrepreneurs in 2025

Women have long been making strides in the world of entrepreneurship, from tech startups to small and medium-sized businesses. With their unique perspectives and innovative approaches, women make exceptional entrepreneurs.

Despite the growing number of women entrepreneurs in the business world, men still outnumber women 3-1 globally. This means there's ‌vast untapped potential among women who could thrive as entrepreneurs.

We’re here to help you unlock that potential with some top business ideas to kickstart your entrepreneurial journey. And as a bonus, I’ll share some tips on how you can easily build software from scratch for your business idea.

Let’s do this, girls!

Why do women make great entrepreneurs?

Did you know that women have inherent qualities to become great entrepreneurs? Here’ why:

• Empathy and emotional intelligence - women hold the power to understand and meet the emotions of customer and employee needs for better customer engagement
• Risk management - women are better risk takers because they’re more cautious towards loss, leading to well-thought-out business decisions
• Community focus - women prioritise social impact to make a difference in society and engage the community than just focusing on making money

Don’t believe us? Let's delve into some stats on women breaking into the world of entrepreneurship:

• You should know that women barely had existence in the entrepreneurial eco-system 10 years ago, but today they own 37% of total entrepreneurial businesses across the world
• Women now own more than 12 million businesses in the United States alone, giving employment to more than 10.7 million workers
• Forbes mentions that in a study of over 350 startups, Mass Challenge and BCG found that businesses started or owned by women generated over 2 times more as much per dollar invested, compared to those founded by men, indicating that women-owned companies are more lucrative investments

What are some business ideas for women entrepreneurs?

You can explore different industries to begin your entrepreneurial journey and choose the one that makes you feel excited and passionate. Let’s look at some ideas to boost your career. 👇

1- Greentech

Today, becoming environmentally conscious and aware isn’t just a trend, but a lifestyle. And there's a growing market for products that are both functional and environmentally responsible, like bamboo stick toothbrushes, reusable bags and organic skincare. These eco-friendly products are becoming more popular and can be sold online or offline.

You can begin a startup that caters to the growing demand for eco-friendly alternatives to traditional plastic packaging, toothbrushes, targeting SMBs in the food, cosmetics‌ and ecommerce sectors. Plus, building a software or platform to curate, sell and recycle these products can help you reach a wider audience and contribute to a more sustainable future.

Women entrepreneurs like Mona Ahmed Othman, co-founder Lesser used similar ‌business ideas when she started Saudi Arabia’s first recycling app, created with Builder.ai. Her platform doesn’t just make it easy for individuals to play their part in a zero-waste future; it creates an incentive for them to recycle through a gamified reward scheme.

2 - Virtual assistance

If you're someone who has a knack for providing consulting services or guidance regarding any particular niche, you can kickstart your career by being a virtual assistant. All you need is to begin by identifying your expertise, potential target client, their specific problems and how you could work to solve them.

Your niche or areas of expertise can stretch from human resources, marketing, business development, strategy or more. This usually requires a low investment, as it primarily needs a computer, internet connection with a dedicated workspace. And you can simply begin a successful virtual assistant business by building a strong online presence through networking.

For example, Bobbie Racette is a founder and CEO of virtual assistance company Virtual Gurus. It's a multi-million-dollar company that focuses on amplifying marginalised voices and providing them with employment opportunities.

3 - Apparel reselling

The apparel reselling market is booming, with people’s focus on sustainability and their desire for unique, pre-owned items. And guess what? You need not invest much to start this business, as you can do so by the dropshipping method. It’s when a retailer sells products to customers, but a third-party handles the fulfilment of the order.

You can also use platforms like Poshmark, where many women entrepreneurs thrive by selling curated collections of second-hand clothing. Or you can build your own online website or app that can help customers ‌ navigate through different listed items.

4 - E-learning

Let’s talk about e-learning platforms, where you can make a full-time career from the comfort of your house. With the flexibility of online courses, students can enrol and learn from anywhere, at their own pace, making it a fantastic source of income.

The beauty of these online courses is that they just need a little update with changing trends and a revamped syllabus.

If you’re thinking of getting into this space of building your own learning platform, consider curating engaging video lectures that bring value.

5 - Digital marketing

Businesses need to have a solid presence on the web to be successful. That’s why services like digital marketing, which include Search Engine Optimisation (SEO), social media marketing and content writing, are in huge demand and are gaining investments. Reports say that SMBs spend at least $2,000 to $6,000 per month on these services.

Plus, most ‌digital marketing jobs are client-based and are hence flexible in terms of timelines and location. You can gain these skills and start freelancing or set up your own digital marketing agency for content marketing, SEO or social media to earn as well.

6 - Cloud kitchen

For those with a culinary passion, haven’t you thought about the cloud kitchen model? Yes, it can be turned into a full-time business, too. According to reports, the global cloud kitchen business is expected to grow to ‌$103 billion by 2030 and hence has ‌ huge potential.

Ruby’s cloud kitchen is a popular example, which specialises in unique culinary offerings that cater to various dietary preferences and cultural cuisines.

It’s a profitable business model where food is prepared and sold exclusively either from your home’s kitchen or your cafe outlet through online orders and delivery, often managed through ‌software. This software allows your customers to place orders, track deliveries‌, send payments and provide feedback.

7 - Brand ambassador and influencer

Brands often look around for influencers, ambassadors and content creators to talk, educate and endorse their brand. And you don't necessarily need over 100k followers; you can also become a micro influencer or content creator by attracting the right niche of customers. This can easily make you earn up to a 5 to 6-figure salary.

You can work in different categories like beauty, health, fitness, travel and more to create a meaningful impact on the community and build a fulfilling career from it.

For example, Nancy Tyagi, a fashion content creator, is one of the most prominent voices in the digital fashion industry and has collaborated with famous fashion and jewellery brands.

8 - Interior design service

Are you someone who's fond of making living spaces aesthetically pleasing? Why not begin doing it for others as a full-blown career? It's a great career choice for women who want flexibility because it gives you the freedom to shift between your client’s tasks and adjust to fit your personal, family‌ and financial needs.

Studio McGee, co-founded by Shea McGee, is a perfect example of how a design firm can transform living spaces with a modern aesthetic while maintaining functionality.

To get started with your own interior design business, consider creating an Instagram account to showcase your portfolio and attract potential clients. Further, you can also build software that can easily provide a platform for clients to visualise and plan their home decor using 3D design tools.

9 - Fintech

If you're someone who's fond of finance and wants to build a community by educating them about the same, starting your own fintech venture could be a wonderful idea. Women entrepreneurs can work on creating a financial literacy platform specifically focusing on savings and personal finance management.

This platform could also help people learn about some finance terms. Plus, the platforms could also incorporate features like budgeting calculators, investment simulators and more to help with personal finance management.

Ellevest, co-founded by Sallie Krawcheck, stands as a popular example of a fintech venture which allows women to gain investment and financial advice.

10 - Graphic design

Graphic design is a popular profession and most women are already building a career out of it. It’s also gaining popularity because of the huge demand for visually appealing creatives like logos, illustrations and marketing collateral. This venture not only allows ‌complete freedom for designers to work at their own pace from remote locations but also gives women an ease in balancing out work along with family.

You can kick off this journey by building your portfolios online and showcasing some of your work samples on social media to attract clients. There are many successful graphic agencies out there run by women, like Jessica Walsh’s &Walsh, which specialises in branding and advertising is ‌proof that you can make it in the design world.

How can you begin a successful business?

Now that you’ve finalised your business idea, let’s deep-dive into how you can make your business a success.

Identify your business niche

Assess your areas of interest, experience and passion to identify your business niche. You might also want to seek guidance or help from industry experts.

Market research

Research the market and find the people to whom your business could serve. This will help you understand what problems your potential customers have. Plus, it'll also help you plan better, build‌ and sell your product.

Assess your budget and finances

Plan the finance and logistics for your business. This could be a detailed analysis of your course of ‌growth and expansion. You can also think about looking for investors and mapping out everything from managing accounts, taxes and salaries before venturing into the business.

Stay compliant

Make sure you follow all legal and regulatory requirements. This includes registering your business, obtaining the necessary licences and permits‌ and understanding tax obligations.

Summing up

If you've gotten through these business ideas, I'm sure you’re scratching your head. Here are some simple tips to help you choose a new idea to use.

• Be passionate about what you want to build
• Have some expertise, particularly in the case of specialist business ideas; you’ll need prior experience of the problems you’re solving for your target users
• Niche down and come up with a brilliant idea that serves your customer's problem with unique solutions

And there we have it! If you have an idea and want to bring it to life, we have you covered. We have everything you need to build ‌software, from designing an app, to prototype creation, development and running it on public cloud infra like AWS and Azure.

Builder.ai helps you build your software efficiently. We:

✅ - Assign you a dedicated project manager, who keeps all stakeholders on your software project aligned and on track; you never need to speak to a software developer or write a single line of code

✅ - Speed up development time by giving you access to a comprehensive library of reusable features, fitted together by AI

✅ - Give you upfront costs and competitive timelines so your project stays under control

If that’s something you’d like to explore, please get in touch 👇

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FAQs

Which business will be profitable in 2025?

Ecommerce, e-learning, content creation and health are likely to be highly profitable in 2025. These sectors benefit from growing consumer demand, technological advancements in the field of AI and more can contribute to their success.

Which business will grow faster in the future?

Tech-driven businesses like AI, cybersecurity, and digital health are expected to grow the fastest in the future due to increasing demand for automation, data protection and accessibility.

What is the cheapest business to start?

Providing digital marketing services like content creation, social media management, strategy building for websites can be an economically cheaper business to start. Plus, beginning an online teaching business or providing ‌yoga and health sessions can be an affordable business start too.