Builder.ai vs Wix
If you can't be bothered to learn how to set up your Wix store or you're not keen on working with third parties, Builder.ai has you covered.
Start selling online in as little as 2 weeks
Get step-by-step support to set up, manage and grow your business
Pay in 24 affordable monthly instalments (and own your code)
Serving the world's leading brands
Why Builder.ai is the best Wix alternative
Start selling online in 2 weeks; no coding needed
When you build your online store with Wix, you need to either do it yourself or hire third-party support. By contrast, Builder.ai handles everything in house.
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Get total visibility on the cost of your online store
As our apps are off the shelf, you know the total amount you'll pay for your store before you make any commitments. This fee is then divided into 24 affordable monthly payments.
Read moreAfter your payment plan is complete, you own your code. In other words, there’s no vendor lock-in, meaning you’re free to scale your app without us or migrate to another platform.
On the other hand, Wix operates on a software-as-a-service (SaaS) payment model, making the lifetime costs of your online store more difficult to estimate.
And although it’s possible to migrate your Wix domain to another provider, it’s likely to be challenging, given that your online store is built on proprietary software.
Grow your website and app alongside your business
Wix is perfect for casual sellers with small inventories, but online businesses looking for scale should consider Studio Store. That's because we give you the ability to bulk upload products to your ecommerce website or app, whereas Wix doesn't.
Read moreWhat’s more, you can add a range of ecommerce features through Builder.ai’s StorePlus expansion pack to cater to emerging business needs. This includes everything from abandoned cart campaigns to advanced reporting, while loyalty and referral programs, custom forms and more are also available.
From a customisation perspective, Builder.ai allows you to change your store’s template whenever you want, whereas you may need to start your store from scratch to do this with Wix.
Builder vs Wix comparison
 |  | |
|---|---|---|
| Website | ||
| Mobile app (Android + iOS) | Part of all-in-one package | Part of separate package |
| Fixed costs | Off-the-shelf pricing model means online store costs are transparent | SaaS pricing model means long-term online store costs are hard to determine |
| Launch | We help you launch your store; there's no need for third-party developers | Store launch requires coding skills or help from third-party developers |
| Customisation | We help you customise your online store; freedom to change store template | Third-parties help you customise your online store; no freedom to change store template |
| Bulk product uploads | ||
| Own the software | ||
| Integration | ||
| Payment processing | ||
| Shipping | ||
| Reports | ||
| Aftercare | ||
| Sell any product |
Launch a Builder.ai store in 4 simple steps
Create your branded store
Choose the design, add your logo and promotional banners, and get ready to launch your branded store.
Showcase your products
Upload all your product information easily including descriptions, images, pricing, colours, sizes, quantity and more.
Prepare to go live
2 weeks after your kick-off call your website and app are ready to go live.
Grow your business
Our built-in support keeps your website and apps up to date with no fuss. Plus, you can scope and add features at any time.
Key features
Branding
Achieve the perfect look and feel for your store by choosing from extensive themes and custom colour palettes, while delivering consistent brand experiences across desktop, tablet and mobile. You can also choose the placement of promotional banners throughout your store and rearrange sections of your homepage to maximise conversions.
Inventory
Save time on inventory management by adding products to your online store in bulk, and tag products to specific categories and brands to deliver rich user experiences. You can also include a range of product variants by size, colour, material and many more.
Customer engagement & marketing
Keep customers in the loop using our pre-designed email templates or use live chat to respond to customer queries in real time. You can also offer discounts to regular customers and run seasonal campaigns with promo codes and app notifications.
Reporting & dashboards
Review order and customer data in real time while taking advantage of historical sales data to benchmark seasonal performance. Plus, with our Google Tag Manager integration, you can track user activity across your online store, collect information about their behaviour and use it for remarketing campaigns.
Real success stories from real customers
See how companies like yours used Builder.ai’s app platform to help them achieve their business goals
How we enabled Bandi Bytz to fill a market gap
As no one in their neighbourhood was offering a food delivery service, a group of entrepreneurs saw an opportunity and Studio Store helped them capitalise on it.
How we enabled Eat@Denby’s to sell delicious food free from fees
During the pandemic, we helped restaurant owner Louise take her business online with her own website and app, allowing her to keep all her profits.
How we helped Safariarts take back control from Etsy
After two years of selling on Etsy, Anup’s store was suspended overnight. We helped her get back up and running and stop sharing her profits with the marketplace.
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